For skin professionals · Clinical education
Evidence-based skincare, without the noise.
A practical clinical guide to choosing, sequencing and simplifying skincare.
Created by Dr Mica Engel, Medical Doctor and founder of D.E.N. Skincare.

What's inside
Six parts, one way of thinking
It won't tell you what to prescribe. It will help you decide.
Clinical reasoning
How to approach skincare as treatment rather than product selection.
Skin pathways
Barrier dysfunction, inflammation, pigment dysregulation, sebum imbalance and collagen decline.
Six common presentations
Acne, rosacea and sensitive skin, melasma, ageing, menopause and male skin.
Ingredient prescribing
What different actives are designed to do, where they fit and when caution is required.
Practical prescribing
How to build routines patients will actually use, when to escalate and when to stop.
Clinical tools
Reference guides, routine checklists, escalation guidance and patient communication principles.
Clinical tools
Made to sit beside your desk
This isn't only theory. The appendices are one-page tools you can print and use in clinic the same day.
Routine design checklist
Nine checks before any routine leaves the room, plus a one-page patient plan template.
Escalation and review guide
When to escalate, when to pause and when to step down, at a glance.
Patient communication
The principles, with wording for starting a routine, setting expectations and handling stinging.
How to get it
Free for approved professionals
The guide is part of D.E.N. Professional, our account for doctors, nurses, pharmacists, aesthetic practitioners and skin therapists.
Apply or log in
Tell us about your practice. It takes about two minutes. Already approved? Just log in.
We review
We check every application and email you within two working days.
Download and use
The guide is in your professional area, with the price list and patient leaflets.
The guide
And every clinic tool in it, free.
Trade prices
Tiered discounts across the whole range.
Pro-only formulas
Products not available to the public.
Order for a patient
Home care delivered straight to your patients.
More is rarely better.
Clear is better.
Join D.E.N. Professional to download the guide, keep the tools to hand, and prescribe with intention.
For qualified healthcare and skin professionals. Educational material; it does not replace clinical judgement, individual assessment or established guidelines. © 2026 Mica Engel.